Blog
Words, mostly.
The Friendly Blog
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Silent night, costly night: Open Startup Report December 2024
Once again, our costs have skyrocketed – but this time we can cover them. Welcome to our Open Startup Report for December 2024.
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Congratulations to Joey: Joey Keller becomes Product Team Lead at Mautic
Our CTO Joey Keller has taken on the important role of Product Team Lead at Mautic, the open source project behind Friendly Automate, from November 2024.
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“Sure, we polarize.” Stefan in the Mach-dis-Ding.ch podcast
In this podcast, Stefan speaks honestly: He talks about how he founded and built Friendly and how he came to run his company as an open startup.
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Our ARR exceeds a quarter of a million Swiss francs! Open Startup Report November 2024
A month to celebrate: record revenue, record profit, record margin. Welcome to our Open Startup Report for November 2024.
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Our costs are rising – for a good cause: Open Startup Report October 2024
Our revenue is now high enough that we can give more to others. Welcome to our Open Startup Report for October 2024.
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Honoring our commitment: 1% of our revenue for social impact
As early as 2020, we made a promise to donate 1% of our revenue. Now we can finally fulfill it in full.
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Finally! Our software revenue breaks through the CHF 20 000 barrier: Open Startup Report September 2024
We have been waiting a long time for this milestone, and now the time has come: our monthly software revenue exceeds CHF 20 000. Welcome to our Open Startup Report for September 2024.
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“To be honest, I don’t care what the employment contract says.” Friendly on the HR Briefing Podcast
We are featured in the latest episode of the HR Briefing podcast from Personio – and host Susanne Schlossbauer says she “honestly doesn’t care” about our published employment contracts.
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We have already exceeded last year’s total profit! Open Startup Report August 2024
This year, in August, we already managed to exceed the entire annual profit of 2023 – despite an increase in working percentages: Welcome to our Open Startup Report for August 2024.
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The summer slump brings a surprise success: Open Startup Report July 2024
The summer slump is here. While our revenue has been falling for the third month in a row, we are experiencing an unexpected success: Welcome to our Open Startup Report for July 2024.
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We publish our new employment contracts – and even Blick reports on them
Our Kathrin Schmid and Lukas Sigel are increasing their full-time equivalents at Friendly from 40% to 50% in August. I took this as an opportunity to share their new employment contracts on LinkedIn.
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Friendly in Ticino: Our team retreat No. 4 at Lake Maggiore
At Friendly we work remotely. That’s why we value our annual retreats, where we can meet in person and exchange ideas, have a good time together and get to know each other better.
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Our most important KPI has dropped: Open Startup Report June 2024
While things are generally looking good for us, our most important KPI has fallen this month: Welcome to our Open Startup Report for June 2024.
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Bootstrapping requires patience: Open Startup Report May 2024
We experience a dip and just end the month with a minimal profit: Welcome to our Open Startup Report for May 2024.
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Two reasons to celebrate! Open Startup Report April 2024
We have reason to celebrate on both the revenue and the cost side: our total revenue exceeds the CHF 30 000 mark and Stefan can pay himself a salary for the first time. Welcome to our Open Startup Report for April 2024.
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“Innovative and simple”: Branchen Versicherung relies on Friendly Automate
As a Swiss company in a sensitive industry, Branchen Versicherung is interested in keeping its data in Switzerland. This also applies to the implementation of its marketing activities.
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Inside ISO: How we passed ISO certification as a young startup (and you can too)
We recently successfully gained certification for the internationally recognized ISO standards 27 001 and 9 001. But how did we manage this as a young start-up? And what does it cost?
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We’re getting the wind in our sails: Open Startup Report March 2024
Things have been moving forward since we expanded our consulting services: this month was even better than the last. Welcome to our Open Startup Report for March 2024.
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Pierre Fabre: More participants at events and five-figure savings thanks to Friendly Automate
Pierre Fabre is a leading French pharmaceutical company. The implementation of Friendly Automate has taken Pierre Fabre a decisive step forward in its digital transformation.
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Things are going well for us again: Open Startup Report February 2024
Things can continue like this: Almost all KPIs are developing positively and we are back in the black. Welcome to our Open Startup Report for February 2024.
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