{"id":2869,"date":"2022-10-21T20:30:56","date_gmt":"2022-10-21T18:30:56","guid":{"rendered":"https:\/\/friendly.ch\/en\/?page_id=2869"},"modified":"2022-11-28T18:25:14","modified_gmt":"2022-11-28T17:25:14","slug":"mailchimp","status":"publish","type":"page","link":"https:\/\/friendly.ch\/en\/automate\/vs\/mailchimp","title":{"rendered":"Friendly Automate vs. Mailchimp"},"content":{"rendered":"\n
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Mailchimp is a popular US newsletter and email marketing software.<\/p>\n\n\n\n

Friendly Automate<\/a> is the Swiss newsletter and email marketing software.<\/p>\n\n\n\n

How do the two tools compare?<\/p>\n<\/div>\n\n\n\n

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\"\"<\/a><\/figure>\n<\/div>\n<\/div>\n\n\n\n
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Privacy<\/h3>\n\n\n\n

Mailchimp is a US company and transfers personal data to the USA<\/a>. This poses a legal risk<\/a> for companies operating in Europe. Friendly, on the other hand, is a Swiss company and hosts your data in Switzerland or in the EU<\/strong> (your choice) with providers headquartered in the respective region.<\/p>\n<\/div>\n\n\n\n

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Features<\/h3>\n\n\n\n

Friendly Automate offers a significantly larger feature set<\/strong> than Mailchimp as a complete marketing automation software.<\/p>\n<\/div>\n\n\n\n

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Pricing<\/h3>\n\n\n\n

Mailchimp is cheaper<\/strong> than Friendly Automate, but does not offer the same functionality. In addition, as a US company, Mailchimp cannot guarantee the same level of data protection for Swiss and European companies.<\/p>\n<\/div>\n<\/div>\n\n\n\n

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Data ownership<\/strong><\/strong><\/h3>\n\n\n\n

Friendly Automate is based on an open source solution. This means that you don’t have a “lock-in” effect<\/strong>, but can host the software with your data yourself at any time or switch to another provider that uses the same software.<\/p>\n<\/div>\n\n\n\n

<\/div>\n\n\n\n
<\/div>\n<\/div>\n\n\n\n

Do you like that?<\/h2>\n\n\n\n
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More about Friendly Automate<\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

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