{"id":1027,"date":"2020-10-09T16:04:24","date_gmt":"2020-10-09T14:04:24","guid":{"rendered":"https:\/\/friendly.is\/en\/?p=1027"},"modified":"2021-02-24T17:47:26","modified_gmt":"2021-02-24T16:47:26","slug":"september-2020","status":"publish","type":"post","link":"https:\/\/friendly.ch\/en\/september-2020","title":{"rendered":"Record Growth of +41% To $3,838 Monthly Recurring Revenue and Integrations in Shopify, Woocommerce, Calendly: Open Startup Report September 2020"},"content":{"rendered":"\n
In September, our revenue grew faster than ever before – and we integrated numerous new platforms. We also unveil our next major project in this article. Welcome to our Open Startup report for September.<\/p>\n\n\n\n
This is what moved us in September:<\/p>\n\n\n\n
September was a month of integration. Together with our customers we tested integrations into various tools and successfully implemented them.<\/p>\n\n\n\n
These include the two most popular e-commerce platforms Shopify and WooCommerce. With both systems it is possible to exchange data about buying behavior and interests with Friendly Automate. Friendly Automate can then, for example, send an email reminder of abandoned shopping carts or send special offers depending on the consumer’s interests.<\/p>\n\n\n\n
Also much in demand is the linking of the appointment booking platform Calendly. The integration allows booked appointments to be entered into Friendly Automate and the lead data to be transferred, for example to automatically obtain feedback on past appointments.<\/p>\n\n\n\n
We have also integrated the ThriveCart and NextEvent ticketing platforms so that event organizers can, for example, automatically remind their participants of upcoming booked events or advertise similar events.<\/p>\n\n\n\n
Last, but not least, lead information from completed forms in Contact Form 7 for WordPress can be sent directly to Friendly Automate.<\/p>\n\n\n\n
Our costs increased by +44% to $9,701 in September. The main driver was higher spending on advertising.<\/p>\n\n\n\n
It would be obvious to attribute the similarly strong increase in revenue to higher costs. However, this is not the case, since due to the 14-day free trial period at least half of the prospective customers gained through advertising would only become customers in the following month. In fact, the revenue growth is mainly due to recommendations and our partners<\/a>. The effectiveness of advertising will therefore become apparent in the coming months.<\/p>\n\n\n\n Here is a detailed overview of all our costs in September:<\/p>\n\n\n\n