The Friendly Blog

Mautic 5 is here – and brings powerful new features for even better marketing automation. It is faster, more stable and, above all, much more user-friendly. In this article, you can find out what has changed in Mautic 5 and who will benefit from the upgrade right now.

Friendly Automate is released in the new version 4.0! This is the biggest upgrade in Friendly’s history so far. Background: Friendly Automate is based on Mautic, the most popular open source marketing automation software. Friendly is one of only six official partners of Mautic. Almost a week ago, the long-awaited version 4.0 of Mautic – […]

Friendly Automate is based on the open source software Mautic. The Mauticast is the most important podcast on Mautic. After already being a guest in episode 18, our Joey was invited again by host Ekke Gümbel. In episode 24, Joey talks to our friends from idea2 and hartmut.io about the new email editor in Friendly […]

When the shelter in place order came in Budapest at the end of March, people were first pretty overwhelmed. People needed to acquire new skills in a matter of days, and I think we all turned into cooks, teachers and sysadmins overnight. Note: this article first appeared in the official blog of the open source […]

Friendly Automate is based on the open source software Mautic. The Mauticast is the most important podcast on Mautic. In episode 18, our Joey Keller shares his extensive knowledge of e-mail marketing. The episode is worthwhile for anyone who wants to learn more about how good e-mail campaigns should be designed. The podcast hosts also […]

Friendly Automate is based on Mautic, the most popular open source software for marketing automation. We are proud to be one of the four main sponsors of Mautic since this week: mautic.org/sponsors

In our backlogs we plan and prioritize the ongoing optimizations. Today we publish the backlog of Friendly Automate. With it, our customers and interested parties can see in a transparent way what we are currently working on and what improvements will be made. Already public are our revenues and our website analytics.

Almost 100% of the recipients read their SMS. Friendly Automate now supports the sending – without additional costs. Only the external costs for sending the SMS are incurred. We support Twilio as sending gateway. The billing is done directly via Twilio. Soon we will also support sending via WhatsApp – also at no additional cost.

Today Friendly Automate went live on Product Hunt: Like Friendly Analytics, the product made it to the homepage after only a short time, but could not achieve the same positioning. It ended the day in 31st place with 50 votes. The result: 48 website visits via Product Hunt – and a new trial subscription.

Less than a month after Friendly Analytics, I shipped my second product, Friendly Automate. Why two products in such a short time? On the one hand, the need for a privacy-friendly Google Analytics alternative such as Friendly Analytics was less than expected. Despite much approval and compliments, I had not yet acquired any paying customers. […]