The Privacy-Friendly Swiss Web Analytics Software

Web analytics software is commonplace nowadays. Unfortunately, data protection is not.

Friendly Analytics can do both: provide you with meaningful statistics and protect the privacy of your visitors.

This Is What Privacy-Friendly Web Analytics Looks Like.

In our live demo you can see the Friendly Analytics account for our own website with all reports and data:

Good Reasons for Friendly Analytics:

Swiss Company

Friendly Analytics is provided by Friendly LLC from Switzerland, in the heart of Europe. Therefore you benefit from the highest standards in terms of quality, privacy and legal certainty.

Local Hosting

We do not store any personal identifiable information of your visitors. All other data is stored securely in Switzerland or the EU with providers headquartered in the respective region.

Strong Performance

With Friendly Analytics you can track page views, time spent on site and conversions, as well as work with a powerful tag manager. You have all the features you need for comprehensive data analysis.

Fair Pricing

With other services, your website visitors pay with their data. We find it more ethical to charge you a fair price for our services.

Friendly Analytics does not set cookies and does not store any personal data. Therefore, you can use our software without annoying your website visitors with a cookie banner.

Open Source

Friendly Analytics is based on Matomo (formerly Piwik), adjusted for maximum privacy. Matomo is the world’s most popular open source solution for web analytics. NASA, the EU Commission, and the United Nations rely on the same software.

These Customers Care About Privacy.

From freelancers and agencies to larger companies, educational institutions and NGOs, many customers value Friendly Analytics as a professional, privacy-friendly web analytics solution:

We use Friendly Analytics as a privacy friendly alternative in our analytics setup. For our brand JOOP! we could already gain valuable insights with the tool to optimize our pages and content for our customers and make them even more attractive.

Kevin Bogatzky, Head of E-Sales & Communication, HOLY FASHION GROUP (Strellson | JOOP! | windsor.)

Almost all websites stalk you, leave cookies on your devices and annoy you with GDPR banners. My website does not – thanks to Friendly Analytics.

Simon Kümin, Texter

It was important to OpStack to get meaningful website analytics without burdening our visitors experience from either a performance or privacy perspective. We searched amongst alternatives and selected Friendly. Friendly Analytics lets us understand how the market engages with our website while making it clear that OpStack respects the privacy of our clients and prospects. The product is efficient and effective; Stefan and team are responsive and easy to work with. A win all around.

Evan Bauer, Founder and CEO, OpStack Inc.

We value the privacy of our users but also need extensive analytics functionality to run our platform. This made us try Friendly Analytics and we’ve never looked back; it has all the functionality you’ll need, ensures privacy and the support is awesome. I highly recommend it!

David Messie, Owner,

Google sells your data. We don’t

Google makes money with advertising. A lot of money. To do this, the company needs data that your website visitors provide involuntarily. This incentive does not exist with us, because we finance ourselves directly through fair fees.

Here you can find out more about the differences:

More comparisons

A single line of code. Friendly Analytics is that simple.

Just add a line of code to your website or use our ready-made WordPress plugin – and Friendly Analytics is up and running. If you have any questions, we will be happy to explain how to use it personally.

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Any Questions?

If you can easily import data from Google Analytics, if we have an API and if you can integrate an app, you can find out in the FAQ or directly from us.

Try and Analyze. Free for the First 14 Days.

Start your free trial now. Our plans start at only a1m1 per month. Or take a look at the live demo of our software: