Kathrin Schmid, PhD, is CMO and CISO at Friendly. As Chief Marketing Officer, she builds public trust in Friendly. At the same time, as Chief Information Security Officer, she is responsible for the security of our customers’ data. For her, both activities are compatible, as we see data protection as a competitive advantage. In her free time, Kathrin enjoys immersing herself in complex board games or implementing creative craft projects.
Mautic 5 is here – and brings powerful new features for even better marketing automation. It is faster, more stable and, above all, much more user-friendly. In this article, you can find out what has changed in Mautic 5 and who will benefit from the upgrade right now.
Our CCO Lukas Sigel will support Stefan in the management of Friendly as COO from March 1, 2025. We congratulate Luke on this important step!
2024 went so well for us that we’re raising the salaries of the whole team in January. Welcome to our Open Startup Report for January 2025.
In Friendly’s fifth year, we tripled our profit and in small steps almost reached profitability. Welcome to our Open Startup Year in Review 2024.
Our CTO Joey Keller has taken on the important role of Product Team Lead at Mautic, the open source project behind Friendly Automate, from November 2024.
In this podcast, Stefan speaks honestly: He talks about how he founded and built Friendly and how he came to run his company as an open startup.
A month to celebrate: record revenue, record profit, record margin. Welcome to our Open Startup Report for November 2024.
Our revenue is now high enough that we can give more to others. Welcome to our Open Startup Report for October 2024.
As early as 2020, we made a promise to donate 1% of our revenue. Now we can finally fulfill it in full.
We have been waiting a long time for this milestone, and now the time has come: our monthly software revenue exceeds CHF 20 000. Welcome to our Open Startup Report for September 2024.
This year, in August, we already managed to exceed the entire annual profit of 2023 – despite an increase in working percentages: Welcome to our Open Startup Report for August 2024.
The summer slump is here. While our revenue has been falling for the third month in a row, we are experiencing an unexpected success: Welcome to our Open Startup Report for July 2024.
At Friendly we work remotely. That’s why we value our annual retreats, where we can meet in person and exchange ideas, have a good time together and get to know each other better.
While things are generally looking good for us, our most important KPI has fallen this month: Welcome to our Open Startup Report for June 2024.
As a Swiss company in a sensitive industry, Branchen Versicherung is interested in keeping its data in Switzerland. This also applies to the implementation of its marketing activities.
We recently successfully gained certification for the internationally recognized ISO standards 27 001 and 9 001. But how did we manage this as a young start-up? And what does it cost?
We are pleased to announce that we have successfully passed the certification for ISO 9 001 : 2015 at the same time as the certification for ISO 27 001.
We are growing slowly, but a mistake caused our costs to explode. Welcome to our Open Startup Report for January 2024.
We recently successfully passed the initial certification according to ISO 27 001 : 2022. The certification covers our entire company and therefore applies to all our products.
Finally in the black, and a lot of things have happened. Welcome to our Open Startup Year in Review 2023.
