One of My Biggest Mistakes at Friendly – And Why Our First Retreat Was So Special
In the first weeks after founding Friendly, I made a big mistake. Due to a careless oversight, I deleted numerous important files on what was then our only…
Resources: Friendly
Bye Bye Friendly.is. Grüezi Friendly.ch!
When I founded Friendly in February 2020, our name was already taken in all popular domain extensions. Friendly.is was the best option among the still available domains at…
+1% Revenue, Friendly Is Second Most Active Mautic Partner and a Report at Gründerszene Magazine: Open Startup Report July 2021
Our revenue increased by +1% to $11,314, we are the second most active Mautic partner after the owner of Mautic herself and Gründerszene magazine reported on Friendly: welcome…
Friendly Is Profitable & Over 1 Million Emails Sent: Open Startup Report June 2021
We are profitable for the first time, our customers sent over one million emails and we released the first open source software of our own: welcome to our…
+3% Revenue and Almost Profitable: Open Startup Report May 2021
Our revenue increased +3% to $11,365, our loss dropped almost to zero and we took a look at the best tools for web analytics: welcome to our Open…
Friendly Crossed $10k MRR! Here Are My 10 Most Important Learnings.
Friendly recently crossed $10,000 in monthly recurring revenue (MRR)! It took us 1 year, 1 month and 25 days to get there. Here are my 10 most important learnings…
We Crossed $10k MRR and New Features for Friendly Automate: Open Startup Report April 2021
Our revenue increased by +24% to $10,997, we expanded the functionality of Friendly Automate and we are happy to announce a new partnership: welcome to our Open Startup…
Friendly Becomes a Partner of Mautic – As One of Only 6 Companies Worldwide
Friendly Automate is based on Mautic, the most popular open-source marketing automation software. Yesterday, Mautic launched an official partner program. As one of only five six companies worldwide,…
+15% Revenue and Almost 800,000 Emails Sent: Open Startup Report March 2021
Our revenue increased by +15% to $8,840, we set a new email sending record and our Joey was a regular guest on podcasts: welcome to our Open Startup…
+8% Revenue, an Upgrade for Friendly Analytics and an Email Sending Record: Open Startup Report February 2021
Our revenue grew +8% to $7,678, Friendly Analytics received a major upgrade and we sent more emails than ever before: welcome to our Open Startup report for February…
The Canton of Zürich Becomes a Customer of Friendly
The canton of Zürich uses Friendly Analytics as a privacy-friendly Google Analytics alternative for its integration support services for refugees. We are pleased and honored that this is…
12 Months, 12 Highlights: Friendly Celebrates Its First Anniversary
We are celebrating our first anniversary. Almost exactly one year ago, I founded Friendly. I would never have dreamed where we are just 12 months later. Nearly 60…
+10% Revenue and a New Email Editor for Friendly Automate: Open Startup Report January 2021
Our revenue increased to $7,142, our customers sent almost half a million emails and the new email editor for Friendly Automate is finally ready: welcome to our Open…
+12% Revenue and an Upgrade to Friendly Automate: Open Startup Report December 2020
We’re happy about another double-digit revenue increase to 6’018 Fr., Friendly Automate can do more now and we explain the basics of marketing automation: welcome to our Open…
We’re an LLC Now
When I launched Friendly just under a year ago, I wanted to get started as quickly and easily as possible, in line with the lean startup philosophy. That’s…
Stefan in the CRM Podcast: Learn How to Get More Out of Your Customer Relationships (German only)
In the CRM Podcast with Nico Zorn (in German only) you will learn how to improve your customer relationships. In the current episode I talk with Nico about…
+18% Revenue and Tips on European Privacy Laws: Open Startup Report November 2020
Our monthly recurring revenue increased again double-digit in November by +18% to $6,041. We also provide tips for complying with the privacy regulations in the European Union and…
+30% Revenue, on the Way To Profitability: Open Startup Report October 2020
Our monthly recurring revenue increased by +30% to $5,006 in October, while the monthly loss fell by -44%. This brings us a big step closer to our goal…
Record Growth of +41% To $3,838 Monthly Recurring Revenue and Integrations in Shopify, Woocommerce, Calendly: Open Startup Report September 2020
In September, our revenue grew faster than ever before – and we integrated numerous new platforms. We also unveil our next major project in this article. Welcome to…
USA Does Not Provide Adequate Protection for Data From Switzerland and the EU: What Does This Mean for Companies, and What Solutions Are Available?
The USA currently do not offer an adequate level of protection for data from the EU and Switzerland. In this article we analyze the legal situation and evaluate…
